Jisc banner


Cultural Attitudes to Money and Electric Vehicle Adoption in London

01 October 2019

The biggest barriers to electric vehicle adoption are range anxiety, charging time and cost. Battery range and charging time are continuously being improved within the industry, however, the cost of an electric vehicles is still prohibitive for many.

This study explores whether cultural attitudes to money and finance may be a factor in EV adoption in London.


  • London based
  • Driver

Take part in this study


Ethical approval

This study has been approved by the University of East London's ethics committee on 24 July 2019.

About the researcher

I am a 3rd year PhD Candidate at the University of East London.

Contact researcher

Academic study

Keep up to date