A qualitative exploration of online public commitment

10 July 2020

The purpose of the study is to gain a deeper understanding of online public commitment in relation to weight loss, physical activity and dieting goal setting. Online public commitment is defined as the public declaration of a goal to change weight-related behaviour and using the internet as a platform. A typical example is someone posting an update on his or her Facebook that he or she wants to lose weight 3 stones within 6 months.

Keywords

• Liverpool John Moores University
• social science
• public commitment
• social media
• social media groups
• pyschology
• social psychology
• sports
• weight lose
• weight control
• dieting
• physical activity
• exercise
• facebook
• social networking
• goal setting
• goal-setting
• personal goals
• goal orientation
• self determination
• LJMU Doctoral Academy

Ethical approval

19/SPS/041

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