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Personality Trait Predictors of Impulsive Online Purchasing Behaviour

01 January 1970

I am exploring the relationship between different personality traits and the effects these can cause on impulsive purchasing behaviours online in people aged 18 and over.


Ethical approval

This project has passed approval from a board of ethics with no known risks to the participant.

About the researcher

I am currently a masters student at Heriot-Watt university studying Business Psychology.

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