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The origins of Green Innovation and how influence its types

30 March 2020

The study aims to empirically investigating the influence of the origins of Green Innovation to the various types of it. The results of the research will provide better understanding on corporations about how they should invest their resources in their best interest with the lowest risk so they can adapt green innovation strategies, which is a demand due to the growing concern over the state of the environment but also to achieve competitive advantage as a response to the increasing competition.

Keywords

Ethical approval

This study has been approved by the ethics committee of the
University of West London
CLAUDE LITTNER BUSINESS SCHOOL
St Mary's Rd, London, England W5 5PS, United Kingdom
0800 036 8888

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