Branding Survey- Internship Platforms
08 April 2018
The title of this research is “Transmedia brands”.
The aim of this project is to explore consumer responses towards different advertising campaigns. The research involves a survey in which you will be shown some advertisements and then will be asked questions about them.
Keywords
Ethical approval
This study has been approved by University of Leicester Ethics board as it adheres by the UK standards.
This is an anonymous data collection and analysis. Therefore, your identity will not be revealed to anyone other than the researchers conducting this survey. The findings of this study are planned to be published in the student’s undergraduate dissertation anonymously.
Data collected will be stored in a secure place and destroyed once the study is completed.
About the researcher
I am Shreya Bhattacharya, the principal investigator for this Bachelor dissertation. I am a BA Student at the University of Leicester, School of Media, Communication & Sociology.
I am passionate about branding and I am eager to see where my project takes me! I am looking for participants to do a simple survey on brand advertising to test which technique works better with consumers. I can't thank you enough for taking time to do this!
