The integration of advanced technology to reduce customer returns
15 June 2019
The purpose of this project is to source a solution, that gives customers a better understanding of the products they're buying to reduce the likeliness of returning it. By discovering the consumer behaviour influencing returns, I'd be able suggest a suitable advance tech solution to be integrated into the customer online experience, aiding customers to make better decisions about products before purchase in hope that the need to return is avoided.
Keywords
Ethical approval
This study has been approved by the Coventry University London, International Fashion Management and Marketing department ethics committee on Thu, 06 Jun 2019 08:37 AM.