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Defining Event Categories

01 August 2025

This research aims to objectively understand what exactly we mean by small, medium, large, major, mega and giga events, to create both objective and subjective definitions, and a scoring system to know when an event has passed through one size to another. Through this, we hope to develop “generally accepted” definitions of different event categories.

Requirements

  • - You must be over the age of 18 and have the capacity to fully understand and consent to this research.
  • - You should also be employed (or have relevant experience, paid or volunteer) within the event industry (or other relevant industry, e.g., tourism & hospitality, non-profit sector, higher education, etc.).

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Keywords

Ethical approval

Participation in this research is considered low risk and all procedures have received a favourable decision from the Loughborough University Ethics Review Sub-Committee.

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Academic study
 

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