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Mobility as a Service (MaaS): potential for Sustainable Travel Behaviour

24 January 2020

Can you imagine being able to combine public transport, taxi, ride sharing, bike sharing and other mobility services into a single connected offering? Do you think you could simply and easily plan, purchase and travel using the most convenient route and vehicle for your trip? Mobility as a Service (MaaS) offers such opportunity and is central to the research you are being invited to take part in. With this study, we aim to highlight opportunities and challenges the adoption of MaaS might face.


About the researcher

My name is Elena, and I am a final year PhD researcher at the University of Huddersfield

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