Town Centre Customer Experience
29 May 2018
TOWN CENTRES NEED YOU!!
UK town centre performance has been in decline over the past few years, which affected the UK economy. At Loughborough University, we are conducting a PhD research on the town centre to try and solve the issue. We will ask you open-ended questions about your shopping experience in a UK town centre and how online shopping influenced your shopping experience during your visit.
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Ethical approval
This study has been approved by Loughborough University as part of PhD study.